Papilo uses data and bespoke technology to help their customers use less, reduce their environmental impact and turn waste into something new. We transformed the brand and name, repositioning them for expansions into new markets. The name ‘Papilo’ comes from ‘papilio’ (Latin for butterfly). Using the concept of transformation, we created a clean, simple logo that speaks about data and connection. The result is a brand that sets Papilo apart in the sector, reflecting the commitment to rethink waste, find opportunity through data and drive more environmentally friendly practices.
